Gaining practical experience during your studies is an important consideration when deciding which business school to attend.
Hult International Business School recently redesigned their Bachelor’s in Business Administration with a key maxim in mind – in order to master a skill, it must be practised.
To learn more about how this transformation better equips students for their careers, we spoke to Ronan Gruenbaum, Hult’s Global Director of Undergraduate Learning and Development.
Understanding what employers want
“One of our core missions is to become the most relevant business school in the world,” Gruenbaum said.
“For many years, we brought in class speakers and industry projects, and tried to ensure that students were working on real scenarios rather than case studies from five or ten years ago. But we realised that we still weren’t adequately preparing students for the workplace.”
To learn more about what employers are looking for in graduates, Hult undertook a big research project which involved interviewing CEOs from Fortune 500 companies and input from the MBA redesign in 2014.
“We discovered that there’s a clear imbalance between the skills employers are looking for and what universities are producing in terms of graduates. Many traditional universities focus on the knowledge aspect, but knowledge is easily accessible these days.
“We wanted to prepare our students better and meet the needs of employers who are saying higher education is not preparing students for the workplace,” he adds.
In addition to interviewing companies, they considered pedagogical research into what makes learning stick.
“The research showed that it’s more effective to interweave different disciplines rather than having them as siloed subjects.
“We also did a big data approach. We worked with a company who mined millions of job board postings. When we put all that data together and aggregated it, we identified a list of 300 skills that employers are looking for.
“That data was used to inform the core modules in the curriculum and outline the skills and mindsets we want our students to focus on.”




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